Director of Digital Content

Bethlehem, United States of America

*** $65k - $75k + great benefits ***


The Director of Digital Content is a senior newsroom supervisor, overseeing the development, execution and evaluation of the digital strategy. This position includes both short-term (daily) planning as well as long-term. You’ll build the plan for a seven-member digital team and then execute it. 


  • Oversee the building of the new website and then develop a plan for its regular updating and maintenance.
  • Guide the news team to new avenues of multi-platform storytelling including using audio reporting and digital reporting together and separately to extend storytelling and reach new audiences.
  • Work closely with other News managers to develop workflows (sometimes story by story) that serve all platforms.
  • Establishes and leads a new, intentional way for digital staff throughout the organization to meet regularly to share initiatives, ideas, peer feedback, best practices.
  • Lead newsroom as to how to tailor storytelling for a digital audience and in design-based thinking
  • Develops and executes digital strategy for News, including website, mobile platforms, social media and newsletter.
  • Assesses and establishes baselines for creating exceptional digital content: text, visual, audio.


  • Solid, independent news judgment. Strong familiarity with the mission of public media.
  • An understanding of journalistic ethics and ability to maintain high journalistic standards under deadline pressure, including standards of objectivity, balance and fairness.
  • An understanding of intellectual property issues involved in publications generally and Web publications in particular.
  • Ability to create social media and digital content
  • A strong background in reporting, writing and/or editing.
  • Experience editing under daily breaking news conditions


  • Bachelor’s degree preferably in journalism, English, or writing-intensive discipline and/or equivalent work experience. At least five years of experience in daily journalism (digital, print and/or broadcast). At least three years of experience in editorial decision-making.

Director of Digital Content

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Director of Digital Content

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